As a life science marketer, you understand the importance of crafting compelling, informative, and targeted emails to showcase your products to the right audience. With numerous advancements in AI, you …
Morgan Freeman demo your products? Human-like AI voice over
We once created an explainer video (check it out) to explain one of our services (NIH grant holder database for leads generation). It was 8 years ago and we relied …
ChatGPT can be your marketing assistant, and how to improve cold email campaigns
It’s likely that you’ve already given ChatGPT a try by now. For me, it has become an essential part of my life! It’s like having a wise person who knows …
We can compile grant holders for you
I recently chatted with a marketing manager from a biotech company who was trying to send an email campaign to NIH grant holders in the field of transcriptomics. She visited …
6,000 PIs are awarded by NIH each month, on average
Are you looking for more customers? The NIH grant database is a great data source. In the past 10 years, on average, 6,000 PIs have been awarded each month! The …
Email marketing checklist for life science companies
I. Setup ☐ Create a new domain (or subdomain) and new email address exclusively for sending marketing emails ☐ Find an email marketing platform, e.g. ours, Mailchimp, Vertical Response, Get …
9% click rate? Molecular Vista’s success story
Molecular Vista, Inc. provides nanochemical spatial mapping tools for researchers. It was founded in 2011 and located in San Jose, CA. One of their marketing activities is sending out a …
BizGenius Service Card
We create this card (below) for your quick reference. Please feel free to contact us.
How are email opens tracked?
When you send out an email campaign, one of the key metrics to measure the performance is the open rate. But do you know how email marketing programs tell if …
Marketing to COVID-19 researchers (2022)
The number of scientific publications on COVID-19 has reached 200,000 (February 2022). Following the initial burst in early 2020, the number has stabilized and is ~10,000 per month. The trend …