Which of the following is better? Sending 40,000 email at once Sending ~4000 a day, and send in 10 days We did a real experiment. We sent out an email …
When do customers open emails?
After we send out our emails, we would expect that the most opens occur in the first day. But when exactly did most opens occur – the first hour, or …
What time in the day is the best sending time?
Is it better to send out our campaign in the morning or in the afternoon? To answer this question, we did an experiment: we sent out 12 identical campaigns at …
How do you know if campaign A is better than B?
We often need to know if one campaign (A) is better than another one (B). For example, Is it better to include the recipient’s name in the subject line? Is …