Steve is the marketing director of a company that produces a brain scanning instrument using a technology called functional near-infrared spectroscopy (fNIRS). He is interested in knowing the following questions:
- What is the general growth trend of fNIRS in brain research?
- Who are the top competitors in this field? Steve already knows a few such as Hitachi, but he wants to know more.
- How is the number of publications for each competitor growing in the past few years?
- What are the top countries in the field?
- Who are the key opinion leaders (KOL) in the field?
We help Steve address these questions using the scientific publication data. We have the capability of full-text search, which is ideal to find product mentions in publications (company or product names are mostly mentioned in the Method section).
Q1. What is the general growth trend of fNIRS in brain research?
We looked at all the publications that contained “fNIRS AND brain” over the past 30 years and found that this field is growing rapidly, with an average growth rate of about 15%.
Q2. Who are the top competitors in this field?
We look for review publications in the field and identify a comprehensive list of competitors in the field, including –
- Hitachi
- Shimadzu
- NIRx
- OBELAB
- Artinis
- BIOPAC
- ISS
- TechEn
- etc
Q3. How is the number of publications for each competitor growing in the past few years?
We search publications mentioning the companies in full-text and count the numbers. Below is a report showing the growth for each competitor. We can see that Hitachi is still in the leading position but NIRx and Artinis are gaining the market more rapidly.
Q4. What are the top countries in the filed?
By analyzing the affiliation of the authors, we can find the top countries adopting fNIRS technology. The top countries include US, Japan, and China.
Q5. Who are the key opinion leaders (KOL) in the field?
By counting the number of publications for each author, weighted by the journal’s reputation, we get a list of KOL in the field and their connections:
We demonstrated above that we can help you answer key market questions using the publication data. We used a combination of tools to do the search and analysis, including Citation Tracking and Deep Analysis. If you are interested in our tools and services, please don’t hesitate to contact us.