Thermo Fisher Adds “Ask our AI about this Product” Tab – Here’s How You Can Too

In AI, ChatGenius, ChatGPT, Citation tracking, Smart Embed Code by Xu CuiLeave a Comment

Thermo Fisher Scientific has begun integrating an “Ask our AI about this Product” tab on some of its product pages—for example, the Total Exosome Isolation Reagent (Cat. No. 4478359). This tab allows users to ask questions like:

  • “How do I store this product?”
  • “What tissues has it been tested on?”
Screenshot of Thermofisher’s page

This kind of AI interface helps users access relevant information quickly – without digging through lengthy PDFs or contacting support. It’s a clear example of how a leading life science company is using AI to enhance customer experience and reduce friction during product evaluation.

At BizGenius, we offer a service that enables life science companies to implement a similar feature. We help you add an “Ask our AI about this Product” tab to your product pages, trained on your documentation, manuals, protocols, and other technical materials.

In addition, we can integrate your own citation data, allowing your users to ask questions like:

  • “anybody from Stanford cited this product?”
  • “Which papers used this in immunofluorescence?”

We believe this kind of tool doesn’t have to be limited to large companies. Our goal is to make it accessible, useful, and tailored to your product portfolio.

Thermo Fisher has shown what’s possible. We’re here to help you make it practical. Please let us know if you want add an “Ask our AI about this Product” tab on your product pages.

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